Content SEO Optimizer

Your content, discovered. This skill audits your published content against SERP competitors and generates a prioritized optimization roadmap.

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When to Use

Scenario	Use This Skill?
Before publishing a blog post	Yes - optimize before going live
After publishing, low traffic	Yes - diagnose and fix
YouTube video optimization	Yes - title, description, tags
Newsletter landing page	Yes - improve discoverability
Academic/medical content	Yes - with medical keyword focus

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How It Works

YOUR CONTENT URL
    │
    ▼
┌─────────────────────────────────────────────────────────────┐
│ AGENT 1: PAGE AUDITOR                                        │
│                                                              │
│ • Scrapes your page (Firecrawl/WebFetch)                    │
│ • Extracts: title, meta, headings, word count, links        │
│ • Identifies: primary keyword, secondary keywords           │
│ • Flags: technical issues, content gaps                     │
└─────────────────────────────────────────────────────────────┘
    │
    ▼
┌─────────────────────────────────────────────────────────────┐
│ AGENT 2: SERP ANALYST                                        │
│                                                              │
│ • Searches Google/Perplexity for your primary keyword       │
│ • Analyzes top 10 competitors                               │
│ • Extracts: title patterns, content formats, themes         │
│ • Identifies: differentiation opportunities                 │
└─────────────────────────────────────────────────────────────┘
    │
    ▼
┌─────────────────────────────────────────────────────────────┐
│ AGENT 3: OPTIMIZATION ADVISOR                                │
│                                                              │
│ • Synthesizes audit + SERP data                             │
│ • Generates McKinsey-style recommendations                  │
│ • Prioritizes: P0 (critical), P1 (important), P2 (nice)     │
│ • Outputs: actionable report with expected impact           │
└─────────────────────────────────────────────────────────────┘
    │
    ▼
SEO AUDIT REPORT (Markdown)

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Usage

In Claude Code (Recommended)

Audit SEO for https://yoursite.com/article-about-statins

or

Use content-seo-optimizer for my blog post: [URL]

For YouTube Content

Optimize SEO for my YouTube video: https://youtube.com/watch?v=xxxxx

Claude will:

1. Fetch the video page
2. Analyze title, description, tags
3. Research competing videos
4. Suggest optimizations

CLI Mode

python skills/cardiology/content-seo-optimizer/scripts/seo_audit.py \
    --url "https://yoursite.com/article" \
    --keyword "statins cardiovascular risk"  # Optional override

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Output: SEO Audit Report

# SEO Audit Report

**URL:** https://yoursite.com/statin-myths-debunked
**Audit Date:** 2026-01-01
**Primary Keyword:** statin myths

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## Executive Summary

Your article targets "statin myths" with moderate optimization.
The title is strong but meta description is missing key terms.
Competitors are using listicle formats (5 myths, 7 facts) which
you should consider adopting. Word count (1,200) is below
competitor average (2,100).

**Overall Score:** 65/100
**Quick Wins Available:** 3 changes could boost score to 80+

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## Technical & On-Page Findings

### Title Tag
**Current:** "Debunking Statin Myths - Dr. Singh"
**Length:** 38 characters (optimal: 50-60)
**Recommendation:** "7 Statin Myths Exposed: Cardiologist Reveals Truth [2026]"
**Rationale:** Add number, year, and authority signal

### Meta Description
**Current:** [MISSING]
**Recommendation:** "Interventional cardiologist debunks the 7 most
dangerous statin myths. Evidence-based analysis of side effects,
muscle pain, and who really needs statins."
**Length:** 158 characters (optimal)

### Heading Structure
- H1: ✅ Present ("Debunking Statin Myths")
- H2s: ⚠️ Only 2 (competitors average 7)
- H3s: ❌ None (add for each myth)

### Content Depth
- **Your word count:** 1,200
- **Competitor average:** 2,100
- **Gap:** 900 words
- **Recommendation:** Expand with clinical evidence, patient stories

### Link Profile
- Internal links: 3 (low - aim for 8-10)
- External links: 2 (good - both to journals)
- Suggested internal links:
  - Your article on LDL targets
  - Your cholesterol video
  - Your cardiovascular risk calculator

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## Keyword Analysis

### Primary Keyword
**Target:** "statin myths"
**Search Volume:** ~2,400/month
**Competition:** Medium
**Your Current Ranking:** Not in top 100

### Secondary Keywords (add to content)
- statin side effects myths (1,200/mo)
- do statins cause muscle pain (800/mo)
- statin benefits vs risks (600/mo)
- should I take statins (1,500/mo)

### Search Intent
**Dominant:** Informational
**User Need:** Reassurance, evidence-based answers
**Content Angle:** Counter misinformation with authority

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## Competitive SERP Analysis

### Top 5 Competitors

| Rank | Title | Word Count | Format |
|------|-------|------------|--------|
| 1 | "5 Statin Myths That Could Kill You" | 2,400 | Listicle |
| 2 | "The Truth About Statins: What You Need to Know" | 1,800 | Guide |
| 3 | "Statin Myths and Facts - Harvard Health" | 2,100 | FAQ |
| 4 | "7 Common Statin Myths Exposed" | 1,900 | Listicle |
| 5 | "Statins: Benefits, Risks, and Myths" | 2,500 | Comprehensive |

### Patterns in Top Results
- **Titles:** Numbers (5, 7), emotional words (truth, exposed, kill)
- **Formats:** Listicles dominate (4 of 5)
- **Authority:** Medical credentials mentioned (Harvard, MD)
- **Length:** All 1,800+ words

### People Also Ask
- Are statin side effects exaggerated?
- What are the real risks of statins?
- Do statins cause memory loss?
- Should everyone over 50 take statins?

### Your Differentiation Opportunity
- **Angle:** Active interventional cardiologist perspective
- **Unique:** Real cath lab stories, patient outcomes
- **Voice:** Hinglish content not available in English SERP

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## Prioritized Recommendations

### P0 - Critical (Do This Week)

| Action | Rationale | Impact | Effort |
|--------|-----------|--------|--------|
| Add meta description | Missing entirely - major SEO gap | High | Low |
| Restructure as listicle (7 myths) | Top 4 competitors use this format | High | Medium |
| Add year to title [2026] | Freshness signal, higher CTR | Medium | Low |

### P1 - Important (Do This Month)

| Action | Rationale | Impact | Effort |
|--------|-----------|--------|--------|
| Expand to 2,000+ words | Below competitor average by 900 | High | Medium |
| Add FAQ schema | Capture People Also Ask | Medium | Low |
| Add 5+ internal links | Low link density hurting authority | Medium | Low |
| Include patient stories | Differentiation + engagement | Medium | Medium |

### P2 - Nice to Have

| Action | Rationale | Impact | Effort |
|--------|-----------|--------|--------|
| Add video embed | Mixed media boosts dwell time | Low | Low |
| Create infographic | Shareable, backlink potential | Medium | High |
| Hindi/Hinglish version | Capture India market gap | Medium | High |

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## Next Steps

1. **Immediate:** Add meta description (5 minutes)
2. **This week:** Restructure as "7 Statin Myths" listicle
3. **This month:** Expand content with evidence + FAQ schema
4. **Measure:** Check ranking in 2-4 weeks
5. **Iterate:** Re-audit after changes

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## Measurement Plan

| Metric | Current | Target | Timeline |
|--------|---------|--------|----------|
| Google ranking (primary KW) | 100+ | Top 20 | 4 weeks |
| Organic traffic | 0/month | 200/month | 8 weeks |
| CTR from search | N/A | 5%+ | 4 weeks |
| Avg. time on page | Unknown | 3+ min | 4 weeks |

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Medical Content Specific Features

Pre-configured Medical Keywords

The skill understands medical/cardiology context:

Your Topic	Suggested Keywords
Statins	statin myths, statin side effects, cholesterol medication
SGLT2	SGLT2 inhibitors, diabetes heart medication, Jardiance benefits
Heart failure	heart failure treatment, ejection fraction, HFpEF
CAC scoring	coronary calcium score, heart scan, cardiac CT
Blood pressure	hypertension treatment, high blood pressure medication

Medical Authority Signals

Recommendations include:

• Adding MD/cardiologist credentials to title/bio
• Citing PubMed studies (with PMIDs)
• Referencing guidelines (ACC/AHA/ESC)
• Medical schema markup

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Integration with Other Skills

Pre-Publish Workflow

1. Write content with cardiology-newsletter-writer
2. Research with quick-topic-researcher (PMIDs)
3. Check with viral-content-predictor (engagement score)
4. Audit with content-seo-optimizer (SEO score)  ← This skill
5. Refine based on recommendations
6. Publish

Post-Publish Workflow

1. Publish content
2. Wait 2-4 weeks for indexing
3. Audit with content-seo-optimizer
4. Implement P0/P1 recommendations
5. Re-audit in 4 weeks

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Technical Architecture

Tools Used

Tool	Purpose	Fallback
Firecrawl MCP	Page scraping	WebFetch
Perplexity MCP	SERP research	WebSearch
Claude	Analysis & report	-

Dependencies

# Optional - for CLI mode with Firecrawl
pip install firecrawl-py

# For Google ADK version (advanced)
pip install google-adk pydantic>=2.7.0

API Keys

Key	Purpose	Required?
FIRECRAWL_API_KEY	Page scraping	Optional (use WebFetch fallback)
GOOGLE_API_KEY	SERP research	Already have
PERPLEXITY_API_KEY	Alternative SERP	Already have

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Comparison with Paid Tools

Feature	This Skill	Ahrefs ($99/mo)	Semrush ($119/mo)
Page audit	✅	✅	✅
SERP analysis	✅	✅	✅
Keyword suggestions	✅	✅	✅
Competitor analysis	✅	✅	✅
Medical context	✅	❌	❌
Integrated with your content system	✅	❌	❌
Cost	$0	$99/mo	$119/mo

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Example Session

User: Audit SEO for https://drshailesh.com/statin-myths

Claude:

I'll perform a comprehensive SEO audit using the 3-agent pipeline.

Agent 1: Page Auditor [Fetches page, extracts structure, identifies keywords]

Agent 2: SERP Analyst [Researches "statin myths", analyzes top 10 competitors]

Agent 3: Optimization Advisor [Synthesizes findings into prioritized report]

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SEO Audit Report

[Full report as shown above]

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Quick Wins You Can Do Right Now:

1. Add meta description (copy from report)
2. Add [2026] to title
3. Change H1 to "7 Statin Myths..."

Would you like me to help implement any of these changes?

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This skill turns your great content into discoverable content.