brand-guidelines
Applies PwC's official brand colors and typography to any sort of artifact that may benefit from having PwC's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply.
When & Why to Use This Skill
This Claude skill automates the application of PwC's official brand guidelines, including specific color palettes and typography, to documents and artifacts. It ensures visual consistency and professional corporate identity across all generated content, saving time on manual formatting while adhering to strict design standards. By integrating Poppins and Lora fonts with precise RGB color matching, it transforms raw content into polished, brand-compliant assets.
Use Cases
- Corporate Presentations: Automatically apply PwC's signature colors and Poppins/Lora typography to slide decks for a professional, client-ready finish.
- Document Branding: Transform plain text reports into brand-compliant documents by applying standardized headings, body styles, and color hierarchies.
- Visual Content Standardization: Ensure all charts, shapes, and accents in an artifact use the approved PwC orange, blue, and green palette for consistent visual interest.
- Brand Compliance: Use the skill as a post-processing step to ensure any generated visual artifact meets official company design standards and visual identity requirements.
| name | brand-guidelines |
|---|---|
| description | Applies PwC's official brand colors and typography to any sort of artifact that may benefit from having PwC's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply. |
| license | Complete terms in LICENSE.txt |
PwC Brand Styling
Overview
To access PwC's official brand identity and style resources, use this skill.
Keywords: branding, corporate identity, visual identity, post-processing, styling, brand colors, typography, Anthropic brand, visual formatting, visual design
Brand Guidelines
Colors
Main Colors:
- Dark:
#141413- Primary text and dark backgrounds - Light:
#faf9f5- Light backgrounds and text on dark - Mid Gray:
#b0aea5- Secondary elements - Light Gray:
#e8e6dc- Subtle backgrounds
Accent Colors:
- Orange:
#d97757- Primary accent - Blue:
#6a9bcc- Secondary accent - Green:
#788c5d- Tertiary accent
Typography
- Headings: Poppins (with Arial fallback)
- Body Text: Lora (with Georgia fallback)
- Note: Fonts should be pre-installed in your environment for best results
Features
Smart Font Application
- Applies Poppins font to headings (24pt and larger)
- Applies Lora font to body text
- Automatically falls back to Arial/Georgia if custom fonts unavailable
- Preserves readability across all systems
Text Styling
- Headings (24pt+): Poppins font
- Body text: Lora font
- Smart color selection based on background
- Preserves text hierarchy and formatting
Shape and Accent Colors
- Non-text shapes use accent colors
- Cycles through orange, blue, and green accents
- Maintains visual interest while staying on-brand
Technical Details
Font Management
- Uses system-installed Poppins and Lora fonts when available
- Provides automatic fallback to Arial (headings) and Georgia (body)
- No font installation required - works with existing system fonts
- For best results, pre-install Poppins and Lora fonts in your environment
Color Application
- Uses RGB color values for precise brand matching
- Applied via python-pptx's RGBColor class
- Maintains color fidelity across different systems