alex-hormozi-pitch
Create irresistible offers and pitches using Alex Hormozi's methodology from $100M Offers. Guides through value equation, guarantee frameworks, pricing psychology, and creating offers "too good not to take" for any product or service.
When & Why to Use This Skill
This Claude skill leverages Alex Hormozi's proven '$100M Offers' methodology to help you craft irresistible business propositions. It systematically guides users through the Value Equation, guarantee frameworks, and pricing psychology to create offers that maximize perceived value while minimizing consumer friction, ensuring your product or service becomes a 'Grand Slam Offer' that is difficult for prospects to refuse.
Use Cases
- High-Ticket Service Design: Structuring consulting or agency packages with performance-based guarantees to significantly increase sales conversion rates.
- Product Launch Strategy: Developing a comprehensive 'Grand Slam Offer' for new software or physical products to ensure immediate market traction and competitive advantage.
- Sales Pitch Optimization: Refining existing sales scripts and pitch decks using the MAGIC naming formula and value stacking to eliminate prospect objections.
- Lead Magnet Creation: Designing high-value free offerings that solve immediate pain points and naturally transition prospects into premium paid ecosystems.
- Pricing & Guarantee Restructuring: Re-engineering business models using psychological pricing and risk-reversal frameworks to increase profit margins and customer trust.
| name | alex-hormozi-pitch |
|---|---|
| description | Create irresistible offers and pitches using Alex Hormozi's methodology from $100M Offers. Guides through value equation, guarantee frameworks, pricing psychology, and creating offers "too good not to take" for any product or service. |
Alex Hormozi Pitch Skill
When to Activate This Skill
- Create compelling offer or pitch
- Design irresistible value proposition
- Structure pricing and guarantees
- Build "too good not to take" offer
- Apply Hormozi frameworks
- Optimize existing offer
- Create Grand Slam Offer
What This Skill Does
Guides you through Alex Hormozi's systematic approach to creating offers so compelling that prospects feel stupid saying no, using proven frameworks from "$100M Offers".
How to Execute
Execute the /create-hormozi-pitch slash command, which provides:
- Interactive guided process through Hormozi's frameworks
- Value Equation optimization (Dream Outcome, Perceived Likelihood, Time Delay, Effort & Sacrifice)
- Guarantee framework selection and structuring
- Value stack and bonus construction
- Scarcity and urgency implementation
- Objection elimination strategies
- Complete pitch output ready to use
Core Frameworks Applied
The Value Equation
Value = (Dream Outcome × Perceived Likelihood) / (Time Delay × Effort & Sacrifice)
Four Guarantee Types
- Unconditional (money-back)
- Conditional (performance-based)
- Outcome-based (results-tied)
- Anti-guarantee (all sales final)
MAGIC Naming Formula
- Make it about them
- Announce the avatar
- Give them a goal
- Indicate a time interval
- Complete with container word
Use Cases
- Product launches
- Service offerings
- Consulting proposals
- Course creation
- High-ticket sales
- Lead magnets
- Upsells and downsells
Full Workflow Reference
For complete step-by-step instructions: read ${PAI_DIR}/commands/create-hormozi-pitch.md