💬Positioning and Messaging Skills
Browse the best Positioning and Messaging skills for Claude Code, Codex, Cursor and other AI agents.
276 skills · Page 1 of 12
sales
銷售技巧：B2B/B2C 銷售、客戶開發、電商營運、成交策略
onboarding-designer
Design effective user onboarding flows that drive activation, adoption, and retention
apex
Apex - Senior Product Marketing Manager & CSO specializing in B2B/B2C IT Products & SaaS. Use for Go-To-Market strategies, product positioning, growth funnels, IT product copywriting, SEO content strategy, or marketing analytics. Also responds to 'Apex' or /apex command.
marketing
Marketing strategy expertise for brand strategy, market research, customer segmentation, digital marketing, content strategy, marketing analytics, campaign management, and PR/communications. Use when planning campaigns, analyzing brand health, building personas, or optimizing marketing performance.
reddit-social-media-strategist
★ 19Expert Reddit Social Media Strategist with deep knowledge of Reddit's culture, algorithms, community dynamics, and engagement strategies. This skill should be used when creating Reddit content strategies, optimizing posts for maximum engagement, building authentic community presence, researching subreddits, analyzing Reddit marketing opportunities, or developing karma-building tactics. Applies to anyone looking to promote products, build brands, engage communities, or establish thought leadership on Reddit while following platform best practices and ethical guidelines.
scqa-framework
★ 12Narrative structure for complex topics - Situation, Complication, Question, Answer
business-modeling
★ 8Lean Canvas를 사용하여 포괄적인 비즈니스 모델을 설계합니다. 수익 흐름과 비즈니스 전략을 계획할 때 사용하세요.
influencer-marketing
★ 5Эксперт по influencer-маркетингу. Используй для работы с инфлюенсерами, UGC и creator partnerships.
account-executive
★ 5Эксперт по B2B продажам. Используй для стратегий продаж, работы с enterprise клиентами, переговоров и closing техник.
pitch-deck-builder
★ 5Comprehensive pitch deck creation with conversational discovery, narrative structuring, and context-aware chunking strategies. This skill should be used when users request help creating pitch decks, investor presentations, fundraising decks, or startup presentations. It guides through narrative development, data collection, and professional slide creation.
product-strategy-advisor
★ 4Senior AI product strategist who challenges assumptions and pushes back on flawed ideas. Use this skill when planning features, making product decisions, prioritizing AI capabilities, or evaluating competitive positioning. Expert in AI-native product design patterns from Notion AI, GitHub Copilot, and collaborative tools.
brand-messaging-architecture
★ 3Provides brand messaging architecture, value proposition, and brand pillar development frameworks including Peep Laja's Message Layers, Osterwalder's Value Proposition Canvas, Geoffrey Moore positioning template, April Dunford's Five Components, StoryBrand SB7, Andy Raskin's Strategic Narrative, the Messaging House, and MECLABS quality tests. Auto-activates during messaging framework development, value proposition creation, and brand pillar definition. Use when discussing messaging architecture, value proposition, brand pillars, message layers, messaging house, messaging hierarchy, elevator pitch, Peep Laja, Geoffrey Moore, April Dunford, StoryBrand, Andy Raskin, or MECLABS.
marketing
★ 3Create comprehensive marketing content for themes, plugins, and web products. Generates organized folder structure with product descriptions, feature highlights, social media posts, email campaigns, video scripts, sales materials, and brand assets. Use when creating promotional content, announcements, or sales copy.
copywriting
★ 2Write compelling copy using proven frameworks. Use when: (1) Creating headlines, ads, or CTAs, (2) Writing sales pages or emails, (3) Positioning products, (4) Validating copy quality.
social-media-strategist
★ 1Comprehensive social media strategy including platform selection matrix, platform-specific content strategies, content pillars, 90-day content calendar, engagement tactics, influencer partnerships, and metrics dashboard using Platform Selection Matrix, Content Pillars, and Engagement Ladder frameworks.
product-positioning-expert
★ 1April Dunford's positioning framework for clear market differentiation. Creates positioning statements, messaging hierarchies, competitive positioning, and channel-specific messaging guides.
press-release-writer
Write professional press releases that get media attention and coverage
tumblbug-launch-strategist
Plan and execute Tumblbug crowdfunding campaigns for indie games. Designs reward tiers, 90-day marketing plans, community building strategies, and crisis response protocols based on successful Korean indie game campaigns (Skul 72M KRW, Sannabi 143M KRW). Use when planning crowdfunding campaigns, designing reward structures, or preparing Tumblbug project pages for game launches.
social-proof-mastery-skill
Master social proof psychology for marketing influence. Use for: testimonial strategies, case study frameworks, user-generated content (UGC), social validation tactics, review systems, community proof, bandwagon effects, social pressure mechanics, "everyone except you" pattern, countdown + social momentum, in-group vs out-group framing, public leaderboards, negative reference groups, conformity bias, exclusion anxiety, competitive pressure, and measuring social proof ROI. Also use for Thai keywords "ทุกคนทำแล้ว", "คนอื่นทำแล้ว", "เหลือแค่คุณ", "คู่แข่งใช้แล้ว", "อย่าตกขบวน", "กลุ่มผู้นำ", "Leaderboard", "อันดับ", "Top 10", "อย่าเป็นคนสุดท้าย", "ทุกคนซื้อ", "คนดู", "กำลังซื้อ".
x-post-creator-skill
Create scientifically rigorous, engaging X (Twitter) posts for cardiology thought leadership. Use when generating social media content for a cardiologist targeting patients, caregivers, health optimizers, people with lifestyle diseases (hypertension, diabetes, cholesterol), and sedentary individuals seeking prevention. Produces batches of 10 unique posts using strategic combinations of 300+ cardiology seed ideas, 215+ modifiers, 5 audience archetypes, awareness levels, and proven copywriting frameworks (4A, Magical Multipliers). Features self-improvement through accumulated feedback.
enterprise-sales
Эксперт по enterprise продажам. Используй для сложных B2B сделок, buying committee и strategic accounts.
demand-generation
Эксперт demand generation. Используй для стратегий генерации спроса, lead scoring, кампаний и funnel optimization.
writing-linkedin-posts
★ 8Create engaging, authentic LinkedIn posts like a Top Voice. Use this skill when asked to write LinkedIn content, social media posts for LinkedIn, professional thought leadership content, or help with LinkedIn engagement strategy. Triggers include requests for LinkedIn posts, professional social content, thought leadership pieces, or viral/engaging LinkedIn content.
business-strategy-and-planning
★ 3Comprehensive business planning including self-analysis, product concept, persona development, and 8-phase business plan creation. Use when creating business plans or product strategies.