💬Positioning and Messaging Skills
Browse the best Positioning and Messaging skills for Claude Code, Codex, Cursor and other AI agents.
276 skills · Page 2 of 12
b2b-saas-marketing
Эксперт по B2B SaaS маркетингу. Используй для стратегий генерации спроса, growth-маркетинга, PLG, расчёта CAC/LTV, оптимизации воронки и маркетинговых операций.
marketing-strategy-pmm
Product marketing, positioning, GTM strategy, and competitive intelligence. Includes ICP definition, April Dunford positioning methodology, launch playbooks, competitive battlecards, and international market entry guides. Use when developing positioning, planning product launches, creating messaging, analyzing competitors, entering new markets, enabling sales, or when user mentions product marketing, positioning, GTM, go-to-market, competitive analysis, market entry, or sales enablement.
Referral Program
A powerful skill for Claude agents.
Paywall Upgrade Cro
A powerful skill for Claude agents.
Onboarding Cro
A powerful skill for Claude agents.
Competitor Alternatives
A powerful skill for Claude agents.
Launch Strategy
A powerful skill for Claude agents.
Marketing Ideas
A powerful skill for Claude agents.
Marketing Psychology
A powerful skill for Claude agents.
objection-handling
Use when preparing responses to prospect objections during outbound, discovery, or follow-up conversations.
messaging-framework
Use to structure value propositions, proof points, and objection responses for enablement assets.
persona-intel
Use to summarize persona goals, pains, proof points, and questions for call prep.
battlecard-system
Use to standardize competitive positioning, objection handling, and talk tracks across teams.
positioning
Use when structuring positioning statements, message houses, and proof libraries for GTM teams.
value-messaging
Use to map pricing/packaging tiers to tailored value pillars, proof, and objection handling.
messaging-frameworks
Use when building message houses, key statements, and proof structures for announcements or crises.
compliance-statement-library
Repository pattern for pre-approved financial disclosures and claim language.
value-story-framework
Use to craft executive-ready value narratives and ROI/TCO stories for enterprise pursuits.
message-architecture
Use when structuring messaging hierarchy, hook banks, and CTA playbooks.
webinars
Use when planning, producing, and repurposing webinars or virtual events for GTM campaigns.
thought-leadership
Use when crafting executive POVs, visionary articles, or keynote narratives that elevate brand authority.
case-studies
Use when creating customer stories that prove ROI, highlight use cases, and equip sales with proof.
battlecard-library
Template system for building, tagging, and distributing competitive battlecards.
usage-to-value-map
Method for translating product telemetry into ROI narratives and expansion triggers.